Top 5 Social Apps on Android in UAE Q4 2023

In Q4 2023, the leading social apps on the Android platform in the United Arab Emirates demonstrated notable trends in weekly downloads, revenue, and active users. Below, we break down the performance of the top five social apps: TikTok, Facebook, Instagram, TikTok Lite - Save Data, and Facebook Lite.

TikTok

TikTok from TikTok Pte. Ltd. saw significant revenue growth throughout Q4. Weekly revenue increased from approximately $130K in early October to around $219K by the end of December. Downloads fluctuated, starting at 42K in late September, peaking at 56K in late October, and stabilizing around 37K by the end of the quarter. Active users hovered around 4.4M, showing slight variations but maintaining overall stability.

Facebook

Facebook from Meta Platforms, Inc. experienced a steady revenue stream, with weekly revenue ranging from $8K to $14K. Downloads showed a consistent pattern, with peaks reaching up to 45K in late October. Active users consistently surpassed 4.7M, with a gradual increase over the quarter, peaking at approximately 4.9M in mid-December.

Instagram

Instagram saw its highest weekly revenue at around $11.5K in late December, with fluctuations throughout the quarter. Downloads varied, peaking at 40K in mid-November and maintaining a steady rate around 30K towards the end of December. Active users remained relatively stable, averaging around 1.5M throughout Q4.

TikTok Lite - Save Data

TikTok Lite - Save Data had notable download activity, with weekly downloads ranging from 17K to 32K. Active users showed consistency, fluctuating between 290K and 330K over the quarter.

Facebook Lite

Facebook Lite downloads were steady, with weekly downloads ranging from 16K to 24K. Active user counts remained stable around 280K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.